Open AccessThe Effect of Internal Marketing on Competitive Advantage as Organizational Coaching – The Mediating Effect of Service Innovation
Author(s) -
Mi-sook Yeum,
Kuk-hoan Wee,
Wonseok Bang
Publication year - 2020
Publication title -
journal of system and management sciences
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.266
H-Index - 4
eISSN - 1818-0523
pISSN - 1816-6075
DOI - 10.33168/jsms.2020.0104
Subject(s) - coaching , business , competitive advantage , marketing , internal marketing , service (business) , business administration , knowledge management , industrial organization , management , computer science , economics
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