Open AccessTHE EFFECT OF FOOD INFLUENCERS ON CONSUMERS INTENTION TO PURCHASE FOOD PRODUCTS/SERVICES
Author(s) -
Aypar Satı,
İpek Kazançoğlu
Publication year - 2020
Publication title -
journal of gastronomy, hospitality and travel
Language(s) - English
Resource type - Journals
ISSN - 2619-9548
DOI - 10.33083/joghat.2020.40
Subject(s) - influencer marketing , business , marketing , advertising , food science , marketing management , chemistry , relationship marketing