Open AccessA Study on the Priming Effect of Self-Affirmation on Smoker’s Response to Warning Graphics in Cigarette Packs: Moderating Roles of Smoking Amount and Appeal Type of Warning Graphic
Author(s) -
Sung-Su Oh,
Na Woonbong,
Byung-Kwan Lee,
Hwan-Ho Noh
Publication year - 2018
Publication title -
sahoe gwahag yeon-gu
Language(s) - English
Resource type - Journals
ISSN - 2005-0828
DOI - 10.33071/ssricb.42.2.201808.251
Subject(s) - priming (agriculture) , appeal , graphics , psychology , social psychology , advertising , computer science , computer graphics (images) , political science , business , botany , germination , law , biology