Facetten des Denkens im Museum – methodischer Zugang, empirische Befunde

What do visitors think while passing through an historical museum, how do they shape cognitive interaction with the elements of the museum? These questions are at the centre of an ongoing empirical project, which aims to identify elements and structures of thinking processes during a museum visit. The project has been realized with visitors of the exhibition « 14/18. La Suisse et la grande guerre » by using a method that is still almost unknown within the field of visitor studies : the think aloud methods. The article provides insights into methodological issues and afterwards outlines findings of the project.