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Rancang Bangun Sistem Informasi Customer Relationship Management Terhadap Penilaian Pelanggan Berbasis Web
Author(s) -
Andri Cahyo Purnomo,
Nur Felia,
Halimah Febbi Budiana
Publication year - 2021
Publication title -
journal cerita
Language(s) - English
Resource type - Journals
eISSN - 2655-2574
pISSN - 2461-1417
DOI - 10.33050/cerita.v7i2.1772
Subject(s) - computer science , unified modeling language , customer relationship management , database , world wide web , preprocessor , hypertext , software engineering , programming language , software
The problem that occurs is that the CRM (Customer Relationship Management) system is still semi-computerized, namely using Microsoft Excel for data processing. Resulting in problems, among others: slow customer service, and the company's response to customers is not optimal. To overcome this, a website-based application is needed to solve the problems that are happening today. In designing the application, it uses SWOT analysis and UML (Unified Modeling Language) diagrams, and uses the PHP (Hypertext Preprocessor) programming language, Codeigniter Framework, XAMPP. The database server uses MySql and Sublime Text 2 as a text editor. So that with this application customer assessment becomes efficient and optimal.

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