Open AccessEffect of Conceptual Metaphors on Memory: A Preliminary Study on the Visual and Auditory Recalling
Author(s) -
Fatemeh Shafiei,
Habibollah Ghassemzadeh,
Hassan Ashayeri
Publication year - 2022
Publication title -
british journal of teacher education and pedagogy
Language(s) - English
Resource type - Journals
ISSN - 2755-1482
DOI - 10.32996/bjtep.2022.1.1.10
Subject(s) - memorization , psychology , cognitive psychology , active listening , conceptual metaphor , metaphor , short term memory , reading (process) , term (time) , long term memory , cognition , working memory , linguistics , communication , neuroscience , philosophy , physics , quantum mechanics
In this study, we examined the relationship between conceptual metaphor and recalling. For this purpose, 3 metaphorical and 3 equivalent non-metaphorical short texts were produced in 2 visual and auditory versions, and 47 participants were exposed to the short-term and long-term recalling immediately after reading/listening to the texts and one week later. Results indicated that in some cases, it is a metaphorical one that has been recalled better than its non-metaphorical equivalent in both short-term memory and long-term memory. This finding can be interpreted as evidence of the possible facilitative role of conceptual metaphors in memorization.