Open AccessLuxury Brand Management in the Fashion Industry: Basic Conceptions and Models
Author(s) -
Oleksiy Korepanov,
K. О. Galushka
Publication year - 2019
Publication title -
bìznes ìnform/bìznes ìnform
Language(s) - English
Resource type - Journals
eISSN - 2311-116X
pISSN - 2222-4459
DOI - 10.32983/2222-4459-2019-10-295-300
Subject(s) - brand management , fashion industry , business , marketing , advertising , political science , clothing , law