Open AccessInfluence of Social Media Monitoring on Digital Marketing of Small & Medium Enterprises (SMEs) in Kenya
Author(s) -
Barbara Njuguna,
Jomo Kenyatta,
Benedict Mutuku
Publication year - 2019
Publication title -
ijarke business and management journal
Language(s) - English
Resource type - Journals
ISSN - 2617-4138
DOI - 10.32898/ibmj.01/1.4article04
Subject(s) - business , social media , small and medium sized enterprises , social media marketing , marketing , digital marketing , computer science , world wide web , finance
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