
THE ROLE AND SIGNIFICANCE OF THE COMPLEX OF MARKETING COMMUNICATIONS TOOLS THEIR INFLUENCE ON THE ACTIVITY OF THE ENTERPRISE
Author(s) -
Viktoriia Zelic,
Svetlana Soyma,
Veronica Krisa
Publication year - 2020
Publication title -
ìnfrastruktura rinku
Language(s) - English
Resource type - Journals
ISSN - 2519-2868
DOI - 10.32843/infrastruct43-29
Subject(s) - business , marketing communication , marketing , computer science