Open AccessINNOVATIVE INVESTMENT POLICY OF ENTERPRISES IN THE CONTEXT OF DIGITALIZATION
Author(s) -
Natalia Chernikova
Publication year - 2021
Publication title -
pričornomorsʹkì ekonomìčnì studìï
Language(s) - English
Resource type - Journals
eISSN - 2524-0900
pISSN - 2524-0897
DOI - 10.32843/bses.64-17
Subject(s) - investment (military) , context (archaeology) , business , procurement , relevance (law) , industrial organization , population , marketing , political science , paleontology , demography , sociology , politics , law , biology
The investigation has defined the relevance of the topic which lays in the need of studying of questions related to the innovative investment policy of enterprises in conditions of digitalization as well were identified not enough studied aspects in this direction. The article presents features of innovation and investment policy of enterprises in the context of digital transformation in the country. Such features are related to the development of digital infrastructure, digital literacy of the population, the degree of state involvement in these processes, and the expected social, economic, technological and environmental effects. Was studied the experience of the developed countries on this issue and considered the possibility of applying some innovative investment models in domestic practice. Was Performed an analysis of innovation and investment activities in terms of economic activities and region, which indicates a low level of innovation activity and investment attractiveness. At the same time, the data of the official statistics testify that in the first place of the direction of investment in innovations are the expenses for procurement of machines, equipment, and software. However, in recent years there has been an increase in investment in the IT sector. Was performed grouping of development endeavors by volume of investment was carried out, which showed that most investments are directed to the development of blockchain technologies, artificial intelligence, and robotics. Was studied innovative investment activity in the IT sector and identified the effects of such activities of enterprises in terms of social, economic, technological, and environmental transformations, as well as conditions that procure them.Conclusions were made about the need for active participation of the state in the development and implementation of innovative investment policy for enterprises. Proposed measures to support the implementation of innovative investment projects that will accelerate the digital transformation of advanced technologies in the activities of domestic enterprises, etc.