
BRAND PORTFOLIO STRATEGY AND BRAND ARCHITECTURE
Author(s) -
Тетяна Петрівна Остапчук,
Olha Pashchenko
Publication year - 2021
Publication title -
shìdna êvropa: ekonomìka, bìznes ta upravlìnnâ
Language(s) - English
Resource type - Journals
ISSN - 2518-1971
DOI - 10.32782/easterneurope.28-6
Subject(s) - portfolio , business , architecture , computer science , advertising , marketing , art , finance , visual arts