Open AccessUSAGE OF MATRIX TOOLS IN STRATEGIC MARKETING PLANNING OF DOMESTIC INDUSTRIAL ENTERPRISES ACTIVITIES
Author(s) -
Вікторія Вікторівна Божкова,
LIUBOV GORETA
Publication year - 2018
Publication title -
problemi sistemnogo pìdhodu v ekonomìcì
Language(s) - English
Resource type - Journals
ISSN - 2520-2200
DOI - 10.32782/2520-2200/2018-4-5
Subject(s) - business , marketing , matrix (chemical analysis) , strategic planning , process management , industrial organization , chemistry , chromatography