Open AccessMARKETING STRATEGY FOR PROMOTING THE BRAND OF TERRITORIES (ON THE EXAMPLE OF THE CITY OF ZAPORIZHIA)
Author(s) -
Yuliia Polusmyak,
Тетяна Павлюк,
Maryna Lysenko
Publication year - 2020
Publication title -
vìsnik odesʹkogo nacìonalʹnogo unìversitetu. ekonomìka
Language(s) - English
Resource type - Journals
eISSN - 2664-696X
pISSN - 2304-0920
DOI - 10.32782/2304-0920/4-83-10
Subject(s) - marketing , business , advertising