Open AccessFORMING CUSTOMER LOYALTY SYSTEM AS A TOOL OF IMPROVING THE COMPETITIVENESS OF A TOURIST ENTERPRISE
Author(s) -
Rostyslav Baran,
Maryana Romanchukevych
Publication year - 2020
Publication title -
vìsnik odesʹkogo nacìonalʹnogo unìversitetu. ekonomìka
Language(s) - English
Resource type - Journals
eISSN - 2664-696X
pISSN - 2304-0920
DOI - 10.32782/2304-0920/3-82-7
Subject(s) - business , tourism , loyalty , loyalty business model , marketing , process management , service quality , geography , archaeology , service (business)