Open AccessCONCEPTUALISATION OF DIGITAL MARKETING AS A MARKETING SYSTEM
Author(s) -
Yuriy Robul
Publication year - 2020
Publication title -
vìsnik odesʹkogo nacìonalʹnogo unìversitetu. ekonomìka
Language(s) - English
Resource type - Journals
eISSN - 2664-696X
pISSN - 2304-0920
DOI - 10.32782/2304-0920/1-80-13
Subject(s) - marketing , digital marketing , business , marketing research , marketing management , marketing mix , advertising