
BUSINESS PLANNING AND ITS ROLE IN THE STRATEGIC DEVELOPMENT OF COMMUNICATION COMPANIES
Author(s) -
Оksana Havrysh,
Serhii Fediunin,
Мaryna Мartynеnko
Publication year - 2020
Language(s) - English
DOI - 10.32782/2224-6282/156-21
Subject(s) - competitor analysis , business , purchasing power , revenue , the internet , marketing , telecommunications , population , purchasing , position (finance) , business plan , industrial organization , finance , engineering , economics , computer science , keynesian economics , demography , sociology , world wide web