Open AccessPengaruh Gaya Hidup Konsumen, Kualitas Produk, Ekuitas Merek Dan Brand Image Terhadap Keputusan Pembelian Pada Eiger Mojokerto
Author(s) -
Choirul Anam,
Inuk Wahyuni Istiqomah,
Putri Indra Asmaul Husna
Publication year - 2022
Publication title -
margin eco : jurnal ekonomi dan perkembangan bisnis
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2580-9725
pISSN - 2548-8341
DOI - 10.32764/margin.v6i1.2577
Subject(s) - brand image , humanities , art , advertising , business