Open AccessPeran citra merek pada pengalaman menggunakan uang elektronik
Author(s) -
Ika Puji Saputri,
Vely Randyantini,
Bagus Nurcahyo
Publication year - 2022
Publication title -
fair value
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2622-2191
pISSN - 2622-2205
DOI - 10.32670/fairvalue.v4i11.1787
Subject(s) - brand image , feeling , brand experience , business , payment , advertising , path analysis (statistics) , marketing , psychology , social psychology , mathematics , statistics , finance , product management , new product development