Open AccessTurkish policy in Kazakhstan`s Instagram content: political analysis
Author(s) -
Nikolay Ternov
Publication year - 2021
Publication title -
l.n. gumilev atyndaġy euraziâ u̇lttyk̦ universitetìnìn̦ habaršysy. saâsi ġylymdar, ajmak̦tanu, šyġystanu, tùrkìtanu seriâsy
Language(s) - English
Resource type - Journals
eISSN - 2617-605X
pISSN - 2616-6887
DOI - 10.32523/26-16-6887/2021-136-3-66-74
Subject(s) - politics , perception , turkish , personality , point (geometry) , content analysis , political science , mass media , media studies , social psychology , public relations , psychology , sociology , social science , law , linguistics , philosophy , geometry , mathematics , neuroscience
The article examines the perception of Turkey by Instagram users in the news resources of Kazakhstan. The use of machine learning methods allows to study a large volume of data to solve the problem. The connection between the formation of the image in the mass media and the perception of international relations among citizens is noted. The role of Instagram in covering political news among Kaznet users is revealed. The analysis of comments was performed with the help of information processing tools. The author states that there is no unified strategy for shaping the image of Turkey among users: Turkey as a discursive image is formed both from the point of view of abstract concepts (economics, health care, politics) and a specific personality, represented by R. Erdogan. Attention is paid to the connotations associated with the ideas of Pan-Turkism and the image of Turkey. It is concluded that users pay more attention to internal problem, comparing information provided by the news with situation in Kazakhstan.