
Toward discerning community based tourism
Author(s) -
Nguyen Ngoc Tho
Publication year - 2019
Publication title -
khoa học và công nghệ: khoa học xã hội và nhân văn
Language(s) - English
Resource type - Journals
ISSN - 2588-1043
DOI - 10.32508/stdjssh.v2i1.477
Subject(s) - tourism , promotion (chess) , diversity (politics) , public relations , psychology , sociology , business , marketing , environmental ethics , political science , law , philosophy , politics
CBT rooted some decades ago in the West and has currently been on the rapid rise thanks to the promotion of internet-based informatics. CBT tourists has shaped several driving forces and motivation to speed up the promotion and completion of CBT worldwide. Along with the boom of high-tech and its incredible pressures on human mind, post-modernism (PM) has been shaped due to the strong demand of liberalizing in human beings' mind and diversifying their lifestyles under the mutual interaction between ecological and cultural resources. PM starts firstly in arts and literature, gradually influences on business and tourism; hence impacts on CBT. The reconciliation of CBT and PM gives birth to discerning CBT advanced by discerning travelers who definitly care on their selfparticipation, self-experience, self-discovery during their journeys as well as the request for cooperation, co-controlling and co-responsibility of all the tourists, state agents and the local communities during the services. The discerning CBT travelers partially promote the commeners' awareness and engagement in advancing standard of life and civilizing of their lifestyle. Discerning CBT is surely not to replace popular CBT as a whole but to modify the diversity of modern tourism as it meets a concrete part of the various demands of tourists and pay more important role in standardizing human life.