Traditional socio-cultural values: possibilities of forsite methodology

The purpose of the article is to substantiate the possibility of applying foresight methodology for the preservation of traditional socio-cultural values as an important element of innovative development.  Given the interdisciplinary nature of the problem, the methodology of the study is based on the complex-integrative combination of theoretical approaches of a number of sciences, in particular, cultural studies, public administration, as well as general scientific methods of system analysis, synthesis, abstraction, generalization, and sub. The scientific novelty is connected with an attempt to outline theoretical and practical aspects of the importance of forsite methodology in preserving the traditions from the projection into practical measures of the state in this sphere. Conclusions. The forsite methodology - as a strategy of public administration of forsite on the basis of forward-thinking - is intended to promote the effectiveness of social development. The actual advance is the innovative mechanism that can, on the one hand, ensure the dynamics of development, on the one hand, and, on the other hand, ensure social stability on the basis of previous achievements and resources, which are analyzed and form (simulate) the idea of ​​a new scenario. At the same time, the results of forsite should be reflected in practical recommendations on the definition of promising directions of the state's cultural policy, in particular regarding the introduction of new forms of support for the activities of various components of the socio-cultural sphere. Key words:  traditional socio-cultural values,  transformations, innovations, culture, forsite methodology.