Open AccessPENGARUH HEDONIC SHOPPING TERHADAP IMPULSE BUYING YANG DIMEDIASI EMOSI POSITIF (SURVEI PADA KONSUMEN TOKO FASHION DI KOTA “X”)
Author(s) -
Davota Ikanubun,
Sri Murni Setyawati,
Nur Choirul Afif
Publication year - 2019
Publication title -
jeba
Language(s) - Italian
Resource type - Journals
ISSN - 1411-1950
DOI - 10.32424/jeba.v21i1.1266
Subject(s) - psychology , humanities , art