
The Importance of Value Creation Process in Marketing
Author(s) -
I. Turcas,
Bianca Tescaşiu
Publication year - 2022
Publication title -
bulletin of the "transilvania" university of braşov. series v, economic sciences
Language(s) - English
Resource type - Journals
eISSN - 2065-2208
pISSN - 2065-2194
DOI - 10.31926/but.es.2022.15.64.1.3
Subject(s) - interdependence , value creation , value (mathematics) , process (computing) , business , process management , marketing , customer value , shareholder value , business value , knowledge management , shareholder , computer science , industrial organization , economics , sociology , corporate governance , microeconomics , profit (economics) , social science , finance , machine learning , operating system