Dissemination Strategy, July 1995–January 1998

During the first phase of the ANE OR/TA project (1990–95), 55 studies and 23 workshops were conducted in 9 countries. In support of this effort, a dissemination strategy was produced that guided the communications activities of the first phase. Regional communications officers were hired in New Delhi and Cairo, and the project began to systematically address its objectives of communicating the findings of all studies to a diverse array of audiences within each country, subregion, and internationally. Several activities were undertaken to create a coherent and unified framework for disseminating the results of studies and informing audiences of recent project developments. As detailed in this dissemination strategy report, the ANE OR/TA project evaluation recommended exploring the development of additional dimensions during the next phase, such as an audience needs assessment, developing local capacities for dissemination, conducting more follow-up efforts to enhance utilization of OR results, and disseminating results from clusters of projects that synthesize the OR experience regionally.