Open AccessBusiness competitiveness and its impact on organizational performance in MSMEs
Author(s) -
Cristhian Andrés Solorzano Tomalá,
Juan Carlos Olives Maldonado
Publication year - 2022
Publication title -
espirales, revista multidisciplinaria de investigación
Language(s) - English
Resource type - Journals
ISSN - 2550-6862
DOI - 10.31876/er.v6i40.806
Subject(s) - business , sustainability , organizational performance , industrial organization , process management , knowledge management , business administration , marketing , computer science , ecology , biology
The objective of the research is to analyze business competitiveness and its impact on the organizational performance of small and medium-sized enterprises in the province of Santa Elena; to meet the research objective, a survey was applied to 316 companies. The results show that 58% of MSMEs do not employ sustainable competitiveness strategies; therefore, the MCEM - 2021 metamodel was designed, which aims to strengthen business sustainability through the implementation of strategic actions that contribute to two dimensions: administrative management and organizational performance.