
An examination of the factors influencing local gastronomic product preference based on the theory of planned behaviour
Author(s) -
Nilgün Karaman,
Göksel Kemal Girgin
Publication year - 2021
Publication title -
balıkesir üniversitesi sosyal bilimler enstitüsü dergisi/balıkesir üniversitesi sosyal bilimler enstitüsü dergisi
Language(s) - English
Resource type - Journals
eISSN - 2651-4974
pISSN - 1301-5265
DOI - 10.31795/baunsobed.857867
Subject(s) - theory of planned behavior , neophobia , preference , psychology , product (mathematics) , marketing , consumer behaviour , social psychology , consumption (sociology) , advertising , control (management) , business , economics , sociology , developmental psychology , mathematics , microeconomics , geometry , management , social science