Open AccessOnline trade: features of implementation of goods by using the internet
Author(s) -
V. Pylnova
Publication year - 2020
Publication title -
ekonomìka, menedžment, bìznes
Language(s) - English
Resource type - Journals
ISSN - 2415-8089
DOI - 10.31673/2415-8089.2020.012929
Subject(s) - the internet , business , key (lock) , goods and services , commerce , speciality goods , advertising , service (business) , presentation (obstetrics) , marketing , computer science , world wide web , computer security , product market , economics , medicine , radiology , microeconomics , market economy , incentive
The article discusses the most common methods of wholesale and retail consumer goods, their advantages and disadvantages. Prospective application of information and telecommunication technologies in different spheres has been proved. The types of sites that allow e-commerce of consumer goods are considered. Types of sales including online trading, selected types of Internet resources are analyzed. The key advantages of the online store have been identified, such as: low advertising costs, effective presentation of any goods to the consumer; round-the-clock functioning; increased level of service; automation and integration of financial statements; high speed of data recovery on the goods sold. The requirements for a modern online store have been developed.