Open AccessA PREDICTIVE MODEL OF EXPRESSIVENESS BASED ON DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS OF THE INDIAN YOUTH: A SELF -PERCEPTION
Author(s) -
Kavita Srivastava,
Aditya Prabhakar
Publication year - 2020
Publication title -
journal of content, community and communication
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.183
H-Index - 4
eISSN - 2456-9011
pISSN - 2395-7514
DOI - 10.31620/jccc.06.20/11
Subject(s) - openness to experience , socioeconomic status , perception , psychology , developmental psychology , social psychology , sociology , population , demography , neuroscience
The objective of this research is to identify various demographic and socio-economic factors which play a role in shaping the expressive behaviour of an individual, based upon their self-perception. The research methodology comprises of a close-ended questionnaire, which records not only the demographic and socioeconomic details but also, objectively quantifies the qualitative aspects of expressiveness in an individual. Results of 220 respondents were analyzed using SPSS. Thereafter, a predictive model of expressiveness was created using Regression Analysis. Considering a significance level of 10%, major findings indicate that factors like the education level, openness to the oppositegender, number of friends, family income, occupation of the mother, highest level of education attained by the father, and expression in front of a stranger are significant. Research implications suggest that schools and Institutes should design curriculums which encourage students to participate in team-building and other leadership activities in order to boost their expressiveness.