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Orchestrating Party Talk: A Party‐Based View of One‐Minute Speeches in the House of Representatives
Author(s) -
HARRIS DOUGLAS B.
Publication year - 2005
Publication title -
legislative studies quarterly
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.728
H-Index - 54
eISSN - 1939-9162
pISSN - 0362-9805
DOI - 10.3162/036298005x201482
Subject(s) - ideology , politics , public relations , product (mathematics) , political science , roll call , house of representatives , advertising , social psychology , business , psychology , law , geometry , mathematics , voting
Previous studies of House members' speech‐giving behavior treat the behavior as a product of members' individual goals. By uncovering leadership memoranda soliciting member participation in one‐minute speech giving, I find, first, that parties significantly structure one‐minute speech giving, with party‐orchestrated message campaigns accounting for about one‐third of the speeches given. Second, I find that a party‐based explanation illuminates individual members' speech‐giving behavior. Ideological proximity to the party leadership and party organizational factors strongly influence a member's willingness to be “on message.” These findings have important implications for studies of both party message politics and members' speech‐giving behavior.