Media Sosial sebagai Tempat Literasi Ibadah di Era Pandemi (Pendekatan Uses and Gratifications Theory pada Chanel Youtube TV MU)

Uses and Gratifications theory is commonly used to research the mass media. The rapid development of socialmedia is directly proportional to the advancement of communication technology, where the ease of accessingsocial media becomes easier. The pandemic that we are currently experiencing has resulted in various changesboth in social, economic and in terms of worship. Muhammadiyah as a religious organization is not only a charity business, but has its main objective as religious education according to tajrih, based on the Al-Qur'an and Hadith. The research approach uses quantitative survei methods in data collection techniques. The results of this study indicate that respondents recognize and acknowledge the credibility of MU Channel in providing religious literacy in the pandemic era. However, this does not make respondents follow all the content, only certain content that they access.