Open AccessTHE IMPACT OF THE DETERMINANTS OF FOURTH INDUSTRIAL REVOLUTION ON COMPETITIVE ADVANTAGE AND SUSTAINABILITY – A STUDY FOR MALAYSIAN SMES
Author(s) -
Sreenivasan Jayashree,
C. A. Malarvizhi,
Mohammad Nurul Hassan Reza
Publication year - 2020
Publication title -
asia proceedings of social sciences
Language(s) - English
Resource type - Journals
eISSN - 2663-6638
pISSN - 2663-662X
DOI - 10.31580/apss.v6i3.1593
Subject(s) - competitive advantage , industrial organization , sustainability , business , industry 4.0 , dimension (graph theory) , automation , industrial revolution , conceptual model , production (economics) , stakeholder , marketing , economics , computer science , engineering , mechanical engineering , ecology , mathematics , management , database , law , political science , pure mathematics , biology , embedded system , macroeconomics
Small and medium-sized enterprises (SMEs) constitute one of the leading economic factors with strong consumer and stakeholder aspirations. The Fourth Industrial Revolution may also be defined as Industry 4.0, because it has evolved through automation and technical innovation that can transform products and manufacturing processes by real-time data integration, allowing consumers to be satisfied through customized products. It is important to examine the uniqueness of Industry 4.0 and the inherent difficulty in understanding the determinants, as most recent studies address the technological dimension of the concept. This study addresses the effect of the core determinants of Industry 4.0 in achieving sustainability as well as competitive advantage. The findings will serve to offer valuable insights for the SMEs to adopt smart technologies in the production system concerning Industry 4.0. This paper presents a conceptual model including hypotheses that can be tested further through a quantitative analysis.