Open AccessO efeito moderador da insatisfação com a categoria de serviço na cocriação com consumidores
Author(s) -
Ingrid Pergentino Costa Fonseca
Publication year - 2016
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.31414/adm.2016.d.127990
Subject(s) - business , co creation , service (business) , context (archaeology) , product (mathematics) , marketing , advertising , consumer behaviour , consumer satisfaction , mathematics , paleontology , geometry , biology
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