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Membership-based fundraising within higher education : a strategic marketing management perspective
Author(s) -
Jon Garland
Publication year - 2013
Language(s) - Uncategorized
Resource type - Dissertations/theses
DOI - 10.31390/gradschool_theses.2190
Subject(s) - relevance (law) , public relations , perspective (graphical) , wish , fund raising , marketing , plan (archaeology) , political science , strategic planning , business , higher education , sociology , archaeology , artificial intelligence , anthropology , computer science , law , history

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