Open AccessTwittering to the top: a content analysis of corporate tweets to measure organization-public relationships
Author(s) -
Haley Edman
Publication year - 2010
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.31390/gradschool_theses.1726
Subject(s) - microblogging , social media , interactivity , public relations , publics , corporate communication , content analysis , interpersonal communication , political science , business , sociology , world wide web , corporate social responsibility , computer science , social science , politics , law
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