Open AccessThe World Wide Web as a vehicle for advertising movies to college students: an exploratory study
Author(s) -
Xiaoge Hu
Publication year - 2002
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.31390/gradschool_theses.1060
Subject(s) - advertising , ticket , promotion (chess) , the internet , online advertising , contextual advertising , exploratory research , advertising campaign , advertising research , world wide web , computer science , business , political science , sociology , computer security , politics , anthropology , law
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