Open AccessA Systems Approach to Consumer Motivation With Emphasis on Procedures Foridentifying Opinion Leaders.
Author(s) -
Bruce P. Gunn
Publication year - 2022
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.31390/gradschool_disstheses.1489
Subject(s) - emphasis (telecommunications) , opinion leadership , engineering ethics , psychology , marketing , management science , business , political science , public relations , computer science , engineering , telecommunications