Open AccessImages in fashion advertisements: their role in involvement and the consumer communications process
Author(s) -
Monica Santaella
Publication year - 2022
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.31390/gradschool_dissertations.2535
Subject(s) - advertising , clothing , persuasion , psychology , product (mathematics) , product category , proposition , test (biology) , metropolitan area , social psychology , marketing , business , geography , mathematics , philosophy , paleontology , geometry , archaeology , epistemology , biology