
Impact of Behavioural Retargeting on the Purchase Pattern of Customers
Author(s) -
B. Abirami,
Meghna Rajan
Publication year - 2022
Publication title -
research review international journal of multidisciplinary
Language(s) - English
Resource type - Journals
ISSN - 2455-3085
DOI - 10.31305/rrijm.2022.v07.i09.001
Subject(s) - retargeting , advertising , business , computer science , marketing , artificial intelligence