Open AccessConsumer Response to Exterior Atmospherics at a University-Branded Merchandise Store
Author(s) -
Karen H. Hyllegard,
Jennifer Paff Ogle,
RuohNan Yan,
Kevin Kissell
Publication year - 2015
Language(s) - English
Resource type - Reports
DOI - 10.31274/itaa_proceedings-180814-44
Subject(s) - interactive kiosk , advertising , downtown , atmospherics , business , landscaping , marketing , psychology , computer science , geography , world wide web , botany , archaeology , biology