
The Effects of Presentation Order of Apparel Product Images on Consumers� Information Processing Style and Purchase Intentions
Author(s) -
Jung Eun Lee,
Eonyou Shin,
Doris H. Kincade
Publication year - 2019
Language(s) - English
Resource type - Reports
DOI - 10.31274/itaa.8842
Subject(s) - advertising , clothing , product (mathematics) , order (exchange) , purchasing , presentation (obstetrics) , style (visual arts) , affect (linguistics) , margin (machine learning) , marketing , psychology , business , computer science , mathematics , art , geography , communication , medicine , geometry , literature , archaeology , finance , machine learning , radiology