Open AccessPerceived Deception or Perceived Relevance? The Role of Self-Regulatory Focus in Processing Negative Online Reviews
Author(s) -
Ran Huang,
Stacy Lee
Publication year - 2019
Language(s) - English
Resource type - Reports
DOI - 10.31274/itaa.8459
Subject(s) - regulatory focus theory , persuasion , relevance (law) , focus (optics) , perception , psychology , promotion (chess) , deception , wright , social psychology , computer science , political science , physics , optics , neuroscience , politics , creativity , law , programming language