Open AccessDifferentiation and Localization Strategy of Korean Firms for the Purpose of Expanding Market Share in China
Author(s) -
Kwon Yung-Chul,
KiHyun Kim
Publication year - 2012
Publication title -
the journal of eurasian studies
Language(s) - English
Resource type - Journals
eISSN - 2733-6301
pISSN - 1738-3382
DOI - 10.31203/aepa.2012.9.1.001
Subject(s) - china , business , chinese market , market share , industrial organization , marketing , political science , law
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