Open AccessLiterature Review: The Country of Origin Image Affecting Consumers’ Purchase Decision
Author(s) -
Zhanerke Kurmangali
Publication year - 2019
Publication title -
international journal of engineering and management research
Language(s) - English
Resource type - Journals
eISSN - 2394-6962
pISSN - 2250-0758
DOI - 10.31033/ijemr.9.2.16
Subject(s) - business , image (mathematics) , advertising , computer science , computer vision