Open AccessDigital Marketing Mix Strategies in the Tourism Industry in Zimbabwe: A Masvingo Tourism Destination Perspective
Author(s) -
Phanos Matura
Publication year - 2018
Publication title -
international journal of engineering and management research
Language(s) - English
Resource type - Journals
eISSN - 2394-6962
pISSN - 2250-0758
DOI - 10.31033/ijemr.8.6.22
Subject(s) - tourism , perspective (graphical) , business , marketing , tourism geography , geography , computer science , archaeology , artificial intelligence
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