Open AccessConsumer Purchasing Decision towards Skin Care Products
Author(s) -
K R Abarna,
Aishwarya Devi C V,
Ashwathy P Sathyan,
Poongodi B
Publication year - 2022
Publication title -
international journal of engineering and management research
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2394-6962
pISSN - 2250-0758
DOI - 10.31033/ijemr.12.4.2
Subject(s) - respondent , purchasing , likert scale , business , marketing , scale (ratio) , purchasing decision , skin care , advertising , psychology , medicine , nursing , geography , developmental psychology , cartography , political science , law