
Catalyst Role of Covid 19 Pandemic in Increasing Adoption of Over-the-Top (OTT) Platforms- A Study Conducted amongst Gen Z of Guwahati City, Assam
Author(s) -
Dikshya Saikia,
Gaurav Nirmal
Publication year - 2022
Publication title -
international journal of engineering and management research
Language(s) - English
Resource type - Journals
eISSN - 2394-6962
pISSN - 2250-0758
DOI - 10.31033/ijemr.12.3.27
Subject(s) - popularity , pandemic , covid-19 , business , service provider , service (business) , internet access , audience measurement , the internet , advertising , geography , marketing , computer science , medicine , political science , world wide web , disease , pathology , infectious disease (medical specialty) , law