Open Access
Pharmaceutical Marketing: A Literature Review
Author(s) -
Kalyani Rajput,
Rajesh K. Pandey
Publication year - 2022
Publication title -
international journal of engineering and management research
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2394-6962
pISSN - 2250-0758
DOI - 10.31033/ijemr.12.2.10
Subject(s) - pharmaceutical marketing , marketing , marketing strategy , pharmaceutical industry , business , marketing research , product (mathematics) , marketing mix , marketing management , scope (computer science) , medicine , computer science , geometry , mathematics , pharmacology , programming language