
THE COMPONENTS OF INTELLECTUAL MARKETING CAPITAL
Author(s) -
A. KOOV
Publication year - 2019
Publication title -
ekonomìka transportnogo kompleksu
Language(s) - English
Resource type - Journals
eISSN - 2225-2444
pISSN - 2225-2304
DOI - 10.30977/etk.2225-2304.2019.33.0.60
Subject(s) - intellectual capital , business , marketing , return on marketing investment , marketing strategy , marketing research , marketing management , finance