Tourist activity of selected students of the Khmelnytskyi Humanitarian-Pedagogical Academy (Ukraine)

This article is about tourist activity of the selected students of the Khmelnytskyi Humanitarian-Pedagogical Academy in Khmelnytskyi (Ukraine). The article discusses topics concerning tourist activity among young people. The empirical research presented in the article has been conducted among selected students of the Khmelnytskyi Humanitarian-Pedagogical Academy in Khmelnytskyi in Ukraine at the Department of the Preschool Pedagogy, specialization 014 “Teacher of English and foreign literature”.Tourism is a phenomenon of universal culture, a measure of self-fulfilment of a human being. Almost all of us undertake tourist activity. Increasingly, it is becoming an important and inalienable part of spending free time in contemporary society, influencing the quality, level and lifestyle of the society. The level of this activity depends on numerous factors, including socio-demographic, cultural and economic ones.In the research, the author focused on getting to know the motives for travelling by students, their main purpose of travel, the amount of money they spend on travelling, a company they travel with, means of transport most frequently used for their journeys and whether they use the services of travel agencies while organizing trips. In the conducted research, a survey questionnaire has been applied as one of the marketing research methods.As the conducted research has confirmed, the research group selected by the authors is very active taking into account tourism. The respondents are willing to travel several times a year, organize trips with designated goals (rest, adventure, willingness to learn about culture) and their main motivation for travelling is a desire to relax, experience the adventure and practice sports during the trip.Key word: students, tourist activities, tourism, Ukraine, questionnaire.