
Sexual Content in Chinese and British Television Commercials: A Cross-Cultural Comparison
Author(s) -
Yufan Hao
Publication year - 2015
Publication title -
athens journal of mass media and communications
Language(s) - English
Resource type - Journals
ISSN - 2407-9499
DOI - 10.30958/ajmmc.1-2-1
Subject(s) - cross cultural , content (measure theory) , television advertising , advertising , psychology , sociology , business , mathematics , anthropology , mathematical analysis